![]() The following year, Under Armour launched Connected Footwear. The company also purchased MapMyRun and Endomondo that year, which helped build its Connected Fitness digital platform. Under Armour acquired MyFitnessPal to add to its existing MapMyFitness platform. In an email to FN, Under Armour declined to confirm or deny the report, stating it is against company policy to comment on speculation or market rumors. ![]() Under Armour’s Q1 sales for North America were down 28% to $609 million, and international sales dropped 12% to $287 million. ![]()
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